17 Aug 2023

Spotlight on safer cycling

Cyclists can be more vulnerable at night when darkness makes them harder to spot on the roads. But a new reflector designed to catch drivers’ attention more easily and able to be detected by autonomous vehicles could help to protect them.

Traditional reflectors at the rear of a bike only shine when the cyclist is approached directly from behind and not from other angles. The Rooblee 360 – which was created by Philip Clayton – has an inner polyhedron which means it can reflect light back from every angle.

It also has a flexible mount which means it moves with the motion of the bike, helping to grab other road users’ attention and meaning it can be spotted by guidance systems on self-driving vehicles.

The safety device has already won a string of design awards, including a Titan Innovation Award for Innovation in Design.

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